Email marketing still boasts the highest ROI out of any marketing channel. In some cases, it’s been known to return a whopping $40 for every $1 spent! Best of all, it’s one of the few marketing channels you own. I.e., you’re not beholden to the whims of the social media and search engine giants who can change their algorithms at any time.
Let’s take a look into the email marketing tips that will start boosting conversions –
- Abandoned Cart Emails Boast the Highest Conversions
- Start Using Automated Email Funnels Explicitly Made for WooCommerce Stores
- Auto-Create Coupons and Discounts with Pre-Set Expiration Dates
- Use Email Automation to Send Product Recommendations
- Start Segmenting Your Email List and Cross-Selling
- Start Sending Transactional Emails
- Order Follow-Up and Customer Feedback Emails
If you’re looking for examples on how to achieve the best results using the approaches above, take a look here: 7 WooCommerce Email Marketing Tips For Increasing Revenue