ROBERT JACOBI

Industry Analyst & Strategist

GoDaddy Adds To TLD Portfolio

Yes it’s an acronym in the title but otherwise it would be way too long, Top Level Domains (TLDs) are the end of any website address. We all know .com, .net, and .org from the beginning of the internet but now you can choose from a plethora of TLDs, which of course someone owns, manages, and sells.

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Hot on the heels of the the .Club announcement, we get an even bigger picture of what GoDaddy has been purchasing, Domain Name Wire, GoDaddy to acquire MMX, .Club, .Design: “[GoDaddy] is paying $120 million for the MMX strings. MMX, a publicly-traded new top level domain company had a market cap of £40 million. The MMX transaction will require shareholder approval and approval from some of MMX’s partners on some of the domains.” How many TLDs does this make for GoDaddy … “After the acquisitions, GoDaddy will own, manage or operate more than 240 top level domain names.”

Wow!

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