Industry Analyst & Strategist

AMP it up to eleven, err two

Kudos to XWP for their 2.0 release of AMP for WordPress, “Over the last few months, the AMP and XWP teams have been analyzing the onboarding experience and how users install and interact with the plugin. Their goal was to improve the setup experience and make it more user-friendly.” But can we talk for second, how about the AMP team making this user friendly, you know, like letting me opt-out (really this kind of web altering experience should be opt-in). If you have to AMP, fine. I personally don’t like having my links hi-jacked by Google. Do yourself a favor and use DuckDuckGo (had a little fun with the query on that link) on your mobile device until (if) Google fixes the bad mobile experience. Also, DuckDuckGo supports dark mode so hey, super duper awesome.

A Morning Coffee Post

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